Former President Donald Trump congratulated Melania for reaching an important milestone and doomed Bud Light as Anheuser-Busch CEO Michel Doukeris desperately tries to save the brand from extinction.
Trump said while promoting a book by Wayne Allyn Root about how conservatives should use their dollars to support conservative companies: “It’s time to beat the Radical Left at their own game. Money does talk—Anheuser-Busch now understands that.”
Anheuser-Busch CEO Michel Doukeris said: “This was the result of one camp — it was one post, not a formal campaign or advertisement. As for Bud Light, we have significantly increased our investments behind the brand in the U.S., including tripling our media spend over the summer,” he continued.
“With this perspective and in the context of our global business, we believe we have the experience, the resources, and the partners to manage this. And our four-year growth outlook is unchanged.”
“People often talk about this topic in social media like noise.
“You have one fact and every person puts an opinion behind the fact.
“And then the opinions start to be replicated fast on each and every comment.
“By the time that 10 or 20 people put a comment out there, the reality is no longer what the fact is, but is more about what the comments were.
“We never intended to make it for general production and sale for the public…it was one post. It was not an advertisement.
“But as the rumor that it was a campaign spread, he said, there were videos of billboards showing the Dylan Mulvaney can digitally and ’10 million people were watching and commenting.’
“That had nothing to do with Bud Light, it was just like pure social media creation,” he said.
Trump also congratulated Melania Trump on the 5th anniversary of her Be Best initiative.
Melania said: “Today, on the 5th anniversary of my Be Best initiative, we are reminded of the incredible impact that can be achieved when we come together to support our next generation.
“The fact that two individuals from the foster care community have received university-level scholarships brings me great joy. Many thanks to my team and the community for ongoing support.”
Trump said: “Melania, congratulations on doing a truly great job!”
Today, on the 5th anniversary of my Be Best initiative, we are reminded of the incredible impact that can be achieved when we come together to support our next generation.
The fact that two individuals from the foster care community have received university-level scholarships… pic.twitter.com/vpSP5P4ZKN— MELANIA TRUMP (@MELANIATRUMP) May 7, 2023
First Lady of the United States
Melania Trump 🇺🇸 pic.twitter.com/MCcrOUAezc— The TRUMP PAGE 🇺🇸 🦅 (@MichaelDeLauzon) May 1, 2023
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